OUR PARTNERS
We’re proud to be supported by a growing community of businesses who believe in our mission — to row across the Atlantic Ocean and raise vital funds for people affected by cancer. From full-campaign backers to product allies and coaches, this is the team behind the row.
Want to join them? Partner with us »
OAR SPONSORS
DOUBLE
OAR SPONSOR!
PENNON GROUP
We’re proud to have Pennon Group backing our campaign as a Double Oar Sponsor. As leaders in water and waste management across the UK, Pennon are committed to protecting and improving our natural environment — a mission that perfectly aligns with our ocean rowing challenge.
Their generous support not only helps power our boat across the Atlantic, but also reflects a shared investment in cleaner waterways, sustainable futures, and the resilience of those facing life’s toughest challenges. We’re thrilled to have them on board — twice over.
Based in Harrogate, Lithgow Perkins is an independent firm of Chartered Accountants with over 50 years of experience in taxation, accounting, and business advisory. Just like us, they understand that success comes from dedication, strategy, and resilience—whether that’s navigating financial waters or rowing 3,000 miles across the Atlantic.
IPA - INDEPENDENT PILOTS ASSOCIATION
For over 30 years, the IPA has supported UK pilots by providing expert legal representation, contract reviews, and independent advice. Their commitment to protecting and empowering pilots makes them the perfect partner for our challenge.
As a team of airline pilots, we know the value of having a strong support network—both in the cockpit and on the ocean. With IPA’s backing, we’re ready to take on the Atlantic, knowing we have a team that truly understands our profession behind us.
OUR ALLIES
We’re excited to be partnering with an incredible network of ‘allies’ who will support us throughout our journey. From expert rowing coaches who will refine our skills to top-quality food suppliers who will fuel our efforts, each partner will play a vital role in helping us achieve our goals. Together, we’ll be stronger, more focused, and better prepared for the challenges that lie ahead. We look forward to working alongside them to turn our rowing ambitions into reality.
OUR ALLIES - PRODUCT SPONSORS:
Signs Express Plymouth, part of the UK and Ireland's leading sign company, will be an invaluable ally on our journey. Offering a unique blend of local service and nationwide expertise, they will handle all aspects of our signage and graphics with unparalleled quality. From eye-catching banners to essential display boards, Signs Express Plymouth will deliver standout visuals, including all graphics for our boat, Freedom. Their support will help us make a powerful visual impact as we prepare for the World's Toughest Row.
Dine Out Meals will be a crucial part of our journey, providing lightweight, long-lasting, and easy-to-prepare meals made with fresh ingredients and no preservatives. Founded by Dom Marsh, an Atlantic rower and airline pilot, Dine Out Meals understands the demands of our challenge and will help fuel us through the World's Toughest Row.
Big thanks to Kyloe in the Wild for equipping us with their eco-friendly sunglasses and hats — built for adventure and kind to the planet.
Their gear is helping us face the elements in style and comfort, while staying true to our shared values of sustainability, wild exploration, and doing good along the way. We’re stoked to have them as part of the crew.
Precision Fuel & Hydration will ensure we’re fuelled and hydrated to perform at our best. With personalised strategies tailored to our needs, they will optimise our energy, electrolyte balance, and endurance for the challenges of ocean rowing.
OUR ALLIES - COACHING TEAM:
Gus Barton at Ocean Ready is transforming our preparation through expert strength and conditioning, rowing technique, and power development. His tailored approach ensures we’re building the physical resilience, efficiency, and endurance needed to thrive during our Atlantic crossing.
We’re fortunate to be working with Andy Long from Impact 2, who is supporting us with performance mindset coaching as we prepare for the physical and mental demands of rowing across an ocean.
Andy’s expertise is helping us build the focus, resilience, and team cohesion needed to perform under pressure — not just during the row, but throughout the whole campaign. His guidance is a vital part of our support crew.
A huge thanks to Jon Peck of Tiger Teams, who’s helping sharpen our mental performance and teamwork as we prepare for the extreme challenges of ocean rowing.
With a background in elite sport and high-pressure environments, Jon is supporting us in staying calm, connected, and focused — even when sleep-deprived, salt-soaked, and deep into the Atlantic. His input is already making a difference.
We’ve been learning from the best with Rowing Roy and the Ocean Rowing Academy, whose experience and guidance have been instrumental in getting us ocean-ready.
From technical rowing skills to survival strategy, Duncan's expertise has helped us prepare for the reality of life at sea — equipping us not just to endure the Atlantic, but to embrace it.
